Generate More Traffic Than Grand Central Station
September 30th, 2010Your website ‘door’ is wide open and nobody’s walking in. Here are 5 ways to generate more traffic.
As I entered Grand Central Station a few years ago, I was literally overwhelmed. I wont mention my crowd issues at this point. But suffice it to say that when we walked into the lobby and my mind registered all of those people, everywhere, in one place I had to take a few seconds to regroup. Some sat and some stood. Others were moving through the Station with a purpose and on a mission. No time was wasted.
Wouldn’t it be ‘grand’ if your website generated steady traffic like this? Targeted traffic from every direction with a distinct mission and purpose. Traffic that had in mind the purpose of finding you so they could get help accomplishing a task or reaching their goal.
This is definitely possible. Best of all it can be done for F*R*E*E.
The traffic sources are only limited by where and how you choose to market yourself and/or your products.
Social sites can be effectively utilized to market yourself, your business, or your product. Sites like:
1. Facebook - This is the #2 trafficked site just behind Google. People by the thousands are joining every single day. You do want to remember not to use your personal page to conduct business. But you can create a fan page. Joining groups and talking to like-minded individuals or at least those who have similar interests is a key to this strategy.
2. LinkedIn - This is a professional site. Not one for family pictures and witty statuses. People are about business and professional matters on LinkedIn. You want to respect that and use it to your advantage. The median income of LinkedIn users is ~$109,000 and about 40% of the members are business owners.
3. Youtube - Video marketing is huge. Youtube is another top 3 trafficked site. Whatever can be said with words can be said even better and more readily with a video. People like videos. If you check out youtube you’ll see that the quality of the video is really irrelevant. The content is what matters. Virtually everything you’re looking for can be found on youtube. Why not include your business in the line-up?
4. Twitter - You can update your followers all day long with your tweets. This site currently holds the #5 ranking for amount of traffic. Because it processes millions of tweets daily, it’s a great place for marketing.
5. Article writing - This is one of my favorite. You can write about whatever topic you choose and publish your articles on free article sites, LinkedIn, and/or your blog. Article marketing is great because the written word is eternal. Be sure to have value-based content. Give people what they need. Be concise. Don’t pitch your business in the article, though. Use your resource box for that.
This list is definitely not all-inclusive, as there are many other options. You can use myspace and free classified ads, to name a few more. In each of these aforementioned venues, you have the opportunity to tailor your profile to inform your visitors about you. Be sure to add a nice professional picture of yourself because people like to be able to put a face with a name.
All of this generated traffic is to be sent to your primary site. You want to be sure to update it regularly and make it inviting and easy to maneuver. Driving traffic to an outdated site is like marketing suicide.
Arlissa Pinkelton
Find Out The 7 Mistakes Most Network Marketers Are Making And How To Do It Right And Increase Your Leads. Arlissa Pinkelton is a leader in the area of Internet Marketing Via Social Sites. You can find additional articles on this subject written by her at Arlissa Pinkelton Blog.